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Moving beyond dates, one quarter of online daters (23%) say that they themselves have entered into a marriage or long-term relationship with someone they met through a dating site or app.That is statistically similar to the 17% of online daters who said that this had happened to them when we first asked this question in 2005.Some 42% of Americans know someone who has used online dating, up from 31% in 2005.

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His affluent lifestyle calls for a confident woman with intelligence and charm.

As a man of self-made success, he wants the best return on his investment in business and in love.

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She wants a man who understands her need for security and appreciates her worth.

The aspiring woman not only supports him in all pursuits, but also adds value and adventure to his life.